Liz Kaplow, Kaplow Communications

“What I discovered years ago while working with my clients was the power behind getting to the heart of a brand’s story.”

Liz Kaplow

Liz Kaplow, Founder & CEO of Kaplow Communications, shared the story behind her title with us on Sunday, April 10th, 2022.

Liz is a visionary entrepreneur who has reinvented the practice of public relations for today’s social/digital world.

Liz founded Kaplow Communications on the belief that brands can make meaningful connections with consumers through storytelling, an insight ahead of its time. Two-plus decades later, she pioneered the use of emerging technology to revolutionize the practice and better serve clients.

A respected advisor to business leaders around the globe, Liz also has been a mentor to prominent young practitioners. She has earned many honors, including the coveted Matrix Award from New York Women in Communications and PRNews’ Top Women in PR Award, as well as a repeated spot on New York Observer’s PR Power List.

She serves on the boards of Cosmetic Executive Women and the PRSA Foundation. An honors graduate of Vassar College, she has a graduate degree from the Fashion Institute of Technology.


As a young girl Liz was naturally fascinated by people and wanted to learn more about who they were.  This inquisitive nature opened up opportunities for Liz to understand the importance of relationship building.  In the world of communications and PR, her natural ability to connect has been the foundation of her firm’s success for over 30 years.

Listen to our interview with Liz below!

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