This is not about overcoming hardship. It’s about viewing a part of my life that I had no memory of, through a digital lens.

Dana Budzyn

Dana Budzyn, Co-Founder and CEO of UBDI, shared the story behind her title with us on Sunday, August 4th.

During her freshman year of college, on the way to a friends in NJ, Dana became ill…very ill.  She landed in the hospital with Septic Shock and Cardiac Arrest and remained there for 70 days. While she has no memory of her stay there, what she came out with was an idea for her new company UBDI.

Listen below to hear our full interview with Dana!