Laura Miranda, B. Partners

“Having lost my dad when I was eight years old impacted so much of how I choose to live my life both personally and professionally.”

Laura Miranda, Co-Founder & Managing Partner, B. Partners, shared the story behind her title with us on October 16, 2024.

Of the interview, our founder and host, Sue Rocco, says: “Listen in as I sit down with Laura to talk about the loss of her father when she was 8, why it led to a deep understanding of the fragility of life, how an internship at Madison Square Garden opened her eyes to her love of business and creativity and why becoming a mother was the best thing that ever happened to her career.”

Laura started her career at just 19 years old with an internship at Madison Square Garden and went on to excel at selling sponsorships—generating millions for many preeminent sports properties within a global marketing agency. Having grown up in rural Middle America, it was a dream come true.

In 2014, she began applying sports best-practices to non-traditional properties, pioneering an innovative partnership-led solution that drove significant revenue and brand equity. Passionate about the art of possibility and driving success for her clients, Laura is a catalyst for growth.

Laura and her husband Bryan live in Westfield, NJ with their four children (two sets of twin toddlers) and what seems like an army of much appreciated childcare givers.