Head of Business Development
Christina is the Director of Business Development for Women to Watch Media. Christina joins the team after a successful career in sales and marketing, including leadership roles at Oxford Health Plans, Wunderman Cato Johnson, GlaxoSmithKline and Novo Nordisk.
She has been recognized as an innovative and profit oriented marketing & sales strategist with expertise in leading sales, project management and integrated marketing initiatives for major corporations.
While working in healthcare, Christina worked in both patient and HCP marketing roles with a focus on building plans that addressed the needs of both patients and healthcare providers. Most recently Christina was responsible for the development and execution of strategic and tactical plans that impacted care, treatment and health outcomes across ethnic patient segments. Christina has been recognized for her leadership and insights to patient consideration in healthcare and diabetes, and was recognized as an Outstanding Multicultural Health Marketer of the Year in 2015.
Christina holds a B.A. in Psychology from West Chester University, an MS in Direct and Interactive Marketing from NYU and is currently pursuing her MBA in Pharmaceutical & Healthcare Marketing at St. Joseph’s University.
Ms. Jones is passionate about identifying and supporting women leaders of tomorrow and is an active mentor and advocate for women’s leadership initiatives in healthcare. She strives to support healthcare organizations and community stakeholders in building strong partnerships that improve patient healthcare, compliance, and health outcomes.